We Partner with Pioneers to Grow Their Business.

We don’t just invest—we roll up our sleeves, bringing capital and expertise to strengthen operations and drive growth.

In all of our investments, we've adopted the Operator First mindset

We don’t believe in being passive backseat investors; we embed ourselves in the business, working alongside operators to plug gaps, solve problems, and drive growth.

Our Methods and Approach

We are Hands on Operators first that focus more on picking up the slack rather than just directing traffic.

Our Approach
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The lifeblood of any company is Sales. We understand that  and

Achieving a strong IRR, Investra reaffirms its market prowess, consistently capitalizing on tech innovations poised for exponential growth.

9%
Capital
12%
Ventures
15%
Funds
27%
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Investra
27 % IRR

Investra stands at the forefront of tech investment, turning bold, forward-thinking investment strategies into lucrative realities that shape the future

IRR = Internal Rate of Return
Strategy: How We grow the Business

Business Growth Framework: Our methodology is an amalgamation of experience and a systematic process.

Growth in any business boils down to a few simple, powerful principles. This section introduces the three core strategies that drive success: reaching more people, maximizing each sale, and keeping customers coming back. Each Phase of the business will require a different approach and strategy

1. New Customers

Centered on winning new customers, the early days of your business are all about spreading the word fast. It’s about leveraging every channel—think ads, partnerships, or anything that sticks your name in people’s minds from the get-go.

Strategy
Lead Generation
Focus
Advertising (Social)

2. Larger Purchase Size

When your brand gains traction, the focus shifts to increasing purchase value. This means upselling, bundling, and offering premium options that maximize revenue per customer. The goal is to turn small wins into significant gains.

Strategy
Offer Curation
Focus
Upsell & Cross Sell

3. More Frequent Purchase

Once customers are on board, retention becomes key. Encouraging repeat purchases through subscriptions, loyalty programs, and personalized offers ensures that your business thrives on sustained engagement and long-term relationships.

Strategy
Customer Engagement
Focus
Branding

Meet the Team

More about us

First of all, We are local. Locals that know the Singapore business landscape and know how customers think. With experience in finance, startups and entrepreneurship, we want to help business owners grow their companies to the next level with the right people and capital strategy.

Daniel Charles image
Daniel Charles
Partner
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Marcus Chua image
Marcus Chua
Partner
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Navigating the journey to build great and impactful businesses

In our commitment to transparency and guidance, we've compiled a concise, informative FAQ section to address the most common questions we are asked.

What kind of companies do you invest in?

We have a diverse range of sectors, including but not limited to, information technology, fintech, healthtech, artificial intelligence, F&B, Construction, Education etc. We focus on companies with unique value propositions, strong market potential, and dynamic growth perspectives.

How do you assess potential investment opportunities?

Our team conducts comprehensive due diligence that includes analyzing the company's financials, market position, competitive advantage, product viability, management team, and potential risks and returns. We employ both quantitative methods and qualitative analysis to ensure a thorough evaluation.

How long does the sale process take from start to finish?

Typically 6-12 months. It’s 2-3 months to assess and agree on terms, then 4-9 for due diligence and closing. Speed depends on your prep—clean books and clear goals fast-track it. We’ll guide you step-by-step.

What’s your plan for my business after you buy it?

We’re builders, not flippers. Our playbook’s to boost growth—new markets, better systems, or scaling what works.

Do you participate in the management of companies?

Yes. We want to be part of the fun and pain. We believe in active engagement and often participate at various levels, offering our expertise, networking resources, and strategic guidance to foster growth.

How long do you hold the investments in companies?

Our investment hold periods vary based on individual company strategy, market conditions, and investment structure. However, we typically engage in medium to long-term investments, seeking to maximize value creation over time. We are owners first.

How do you determine the value of my business?

We use a mix of industry benchmarks, your financials (revenue, profit, growth trends), and unique assets (like customer base or IP). Think of it as a tailored appraisal—our team digs into your numbers and story to get it right. Want a rough estimate? Let’s chat.

What happens to my employees after the sale?

Your team’s usually a keeper—we aim to grow, not gut. We’ll assess roles and keep the core intact, unless there’s overlap with our ops.

What if my business isn’t profitable yet—can we still talk?

Yes, if there’s potential. We’ve bought pre-profit gems with strong growth or unique value—like a killer customer base or tech edge. We are always keen to have that discussion. Nothing is too out of the ordinary.

How much can you help me with my company in terms of growth?

When it comes to growing your company, we can do a lot—think of us as a turbo boost with the right connections. We’ve got deep networks in marketing agencies to amplify your brand, lead gen to fill your pipeline, HR recruitment and training to build a rock-solid team, and accounting services to keep your books tight. That’s all before we even talk about the big play: when the time’s right, we can help you gear up for an IPO to take things to the next level.

Join us in the Journey to hear about the latest happenings in the investments we are making

Stay in touch and get involved.

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